Comcast customers can breathe a sigh of relief as a long-standing blackout issue with the Bally Sports channels has finally come to an end. Comcast and Diamond Sports Group have reached a new carriage deal, bringing back the cherished sports network to viewers just in time for the start of August. This resolution marks a significant win for fans eager to catch up on their favorite local MLB, NBA, and NHL games.
A Resolution to the Blackout
The agreement concludes a prolonged dispute that had left Comcast subscribers in dark sports territory for months. Diamond Sports Group, which owns 15 regional sports networks under the Bally Sports banner, had pulled their channels off the air at the start of May. This move left fans without access to local game broadcasts, fueling frustration and impatience among the sports community.
David Preschlack, CEO of Diamond Sports Group, expressed the importance of this new carriage agreement. "Entering a new carriage agreement with Comcast, our third largest distributor, is a critical step forward in our restructuring effort, and we are pleased that fans will again be able to access broadcasts of their local teams through Xfinity," said Preschlack.
Details for Xfinity Subscribers
Subscribers to Xfinity's "Ultimate TV" package will be the primary beneficiaries of this newfound access, allowing them to watch live, local MLB, NBA, and NHL games. This package offers a valuable option for die-hard sports enthusiasts, who can now enjoy a comprehensive sports experience. It's worth noting that fans of the Atlanta Braves and Minnesota Twins, specifically, will need to turn to the broadcast channels for their local game coverage.
Xfinity customers have until August 30 to upgrade their subscription to include the "Ultimate TV" package. As an added incentive, subscribers to this package receive a free three-month trial period. Following the trial, the package will cost an additional $20 per month, providing a blend of affordability and premium sports content.
Diamond Sports Group’s Path Forward
While this deal with Comcast is a substantial step, Diamond Sports Group has more to tackle on its restructuring journey. The company has been navigating bankruptcy proceedings under Chapter 11 for the past 16 months. Despite these financial challenges, it remains committed to delivering robust sports content to its audience.
Preschlack emphasized the urgency for agreements with other leagues, stating, "With certainty on our distribution, we are focused on finalizing an agreement with the NHL and resolving our ongoing negotiations with the NBA." The company aims to swiftly advance to the next stage of its plan once these agreements are secured. "We are mindful that time is of the essence with basketball and hockey seasons fast approaching, and once agreements with our team and league partners are complete, we intend to move expeditiously to present a plan of reorganization to the court," he added.
Diamond Sports Group’s portfolio includes linear rights to 12 Major League Baseball teams. Given the importance of these rights, the company’s next steps will be closely monitored by sports leagues and fans alike.
Streaming Options and Market Presence
In addition to traditional broadcast options, the Bally Sports streaming app remains an in-market viewing alternative, particularly beneficial for fans of the Miami Marlins, Tampa Bay Rays, Kansas City Royals, and Detroit Tigers. Conversely, markets such as Atlanta and Minnesota, where Comcast has a substantial presence, will rely on broadcast channels to deliver local game coverage.
By addressing these distribution challenges, Diamond Sports Group is not only retaining its loyal viewership but also setting the stage for a stronger, more resilient sports broadcasting network in the future. As plans for reorganization progress and new agreements take shape, fans can look forward to an uninterrupted and dynamic sports viewing experience.